SWINNEN, Gilbert

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Full Name
SWINNEN, Gilbert
Email
gilbert.swinnen@uhasselt.be
 
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Publications

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Date Issued:  [1995 TO 1999]

Results 1-17 of 17 (Search time: 0.003 seconds).

Issue DateTitleContributor(s)TypeCat.
11999How to take into account the business value of association rulesBRIJS, Tom; SWINNEN, Gilbert; VANHOOF, Koen; WETS, GeertProceedings Paper
21999Using association rules for product assortment decisions in automated convenience storesBRIJS, Tom; SWINNEN, Gilbert; VANHOOF, Koen; WETS, GeertProceedings Paper
31999The use of association rules for product assortment decisions: a case studyBRIJS, Tom; SWINNEN, Gilbert; VANHOOF, Koen; WETS, GeertProceedings Paper
41999The improvement of response modeling: Combining rule-induction and case-based reasoningCOENEN, FILIP; SWINNEN, Gilbert; VANHOOF, Koen; WETS, GeertProceedings Paper
51998Students perception of university service quality: a field study using LISREL and artificial intelligence techniquesSanchez Perez, M.; SWINNEN, Gilbert; VANHOOF, KoenJournal Contribution
61998Identifying latent dissatisfied customers using association rules in customer satisfaction studiesBLOEMER, Johanna; BRIJS, Tom; SWINNEN, Gilbert; VANHOOF, KoenProceedings Paper
71998Using association rules in customer satisfaction studies to identify latent dissatisfied customersBLOEMER, Johanna; BRIJS, Tom; SWINNEN, Gilbert; VANHOOF, KoenJournal Contribution
81997A comparison of some AI and statistical classification methods for a marketing caseMontgomery, D.; SWINNEN, Gilbert; VANHOOF, KoenJournal Contribution
91996Attribute importance: assessing nonlinear patterns of factors contributing to customer satisfactionVANHOOF, Koen; SWINNEN, GilbertJournal Contribution
101995Machine learning techniques for marketing: a case studySWINNEN, Gilbert; VANHOOF, KoenConference Material
111995Determining attribute importance in studying university service qualitySanchez, M.G.; SWINNEN, Gilbert; VANHOOF, KoenConference Material
121995Comparing different measures of atribute relevanceVANHOOF, Koen; SWINNEN, GilbertProceedings Paper
131995The changing consumer in BelgiumGijsbrechts, Els; SWINNEN, Gilbert; van Waterschoot, WalterJournal Contribution
141995Belgium's consumer goods marketing in the perspective of the European Union: an interpretationGijsbrechts, Els; SWINNEN, Gilbert; van Waterschoot, WalterResearch Report
151995Structural equation modeling with latent variables: a multivariate advanced method for marketing researchSanchez, M.; SWINNEN, GilbertResearch Report
161995Comparing classification methods for a marketing applicationSWINNEN, Gilbert; VANHOOF, KoenProceedings Paper
171995Belgium's consumer goods marketing in European Union perspective: an interpretationGijsbrechts, E.; SWINNEN, Gilbert; van Waterschoot, W.Research Report