JANSSENS, Wim

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JANSSENS, Wim
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wim.janssens@uhasselt.be
 
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Publications

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Date Issued:  2013

Results 1-9 of 9 (Search time: 0.005 seconds).

Issue DateTitleContributor(s)TypeCat.
12013Communicating value from a service dominant logic perspective: the explicitness of the customer's resource integrating role in advertisingLEROI-WERELDS, Sara; STREUKENS, Sandra; MERKEN, Anne; JANSSENS, WimProceedings PaperC1
22013Unconsciously and Consciously Perceived Scent Effects on Desire for Food ProductsDOUCE, Lieve; HEIJENS, Thomas; JANSSENS, WimConference MaterialC2
32013Tasting the Smell: scent Experts' and Laymen's Evaluation of Product (In)congruityADAMS, Carmen; DOUCE, Lieve; JANSSENS, Wim; VANRIE, Jan; PETERMANS, AnnProceedings PaperC2
42013Assessing crossmodal correspondences for food products: Implications for product packaging and brand naming.ADAMS, Carmen; JANSSENS, Wim; VANRIE, JanProceedings PaperC2
52013The Presence of a Pleasant Ambient Scent in a Fashion Store: The Moderating Role of Shopping Motivation and Affect IntensityDOUCE, Lieve; JANSSENS, WimJournal ContributionA1
62013Implementing heat transfer resistivity as a key element in a nanocrystalline diamond based single nucleotide polymorphism detection arrayBERS, Karolien; VAN GRINSVEN, Bart; VANDENRYT, Thijs; MURIB, Mohammed Sharif; JANSSENS, Wim; Geerets, B.; AMELOOT, Marcel; HAENEN, Ken; MICHIELS, Luc; DE CEUNINCK, Ward; WAGNER, PatrickJournal ContributionA1
72013Smelling the books: The effect of chocolate scent on purchase-related behavior in a bookstoreDOUCE, Lieve; Poels, Karolien; JANSSENS, Wim; De Backer, CharlotteJournal ContributionA1
82013Play Buddies or Space Invaders? Players' Attitudes Toward In-Game AdvertisingPoels, Karolien; JANSSENS, Wim; Herrewijn, LauraJournal ContributionA1
92013A holistic framework for conceptualizing customer experiences in retail environmentsPETERMANS, Ann; VAN CLEEMPOEL, Koenraad; JANSSENS, WimJournal ContributionA1