STREUKENS, Sandra

Full Name
STREUKENS, Sandra
Email
sandra.streukens@uhasselt.be
 
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Publications

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Type:  Proceedings Paper

Results 1-16 of 16 (Search time: 0.003 seconds).

Issue DateTitleContributor(s)TypeCat.
12019The value of psychological capital for customer participation managementLEROI-WERELDS, Sara; STREUKENS, SandraProceedings PaperC2
22018Understanding and supporting the value of gamification for the user: A service theory perspectiveLEROI-WERELDS, Sara; STREUKENS, SandraProceedings PaperC1
32016Going beyond the service exchange: Employees’ perceived value of an engagement platform.LEROI-WERELDS, Sara; STREUKENS, SandraProceedings PaperC2
42016Going beyond the service exchange: Investigating an engagement platform for customer learning.LEROI-WERELDS, Sara; STREUKENS, SandraProceedings PaperC1
52015Does communicating the customer's resource integrating role improve or diminish advertising effectiveness?LEROI-WERELDS, Sara; STREUKENS, Sandra; Van Vaerenbergh, YvesProceedings PaperC2
62015Going beyond the service exchange: Investigating an engagement platform for customer learningLEROI-WERELDS, Sara; STREUKENS, SandraProceedings PaperC2
72014The effect of co-production process and outcome on customer evaluative judgmentsMERKEN, Anne; STREUKENS, Sandra; LEROI-WERELDS, SaraProceedings PaperC1
82013To Participate or Not Participate. Exploring the Perceived Value of Co-productionMERKEN, Anne; STREUKENS, Sandra; LEROI-WERELDS, SaraProceedings PaperC1
92013Communicating value from a service dominant logic perspective: the explicitness of the customer's resource integrating role in advertisingLEROI-WERELDS, Sara; STREUKENS, Sandra; MERKEN, Anne; JANSSENS, WimProceedings PaperC1
102012Value Co-Creation and the Psychological Capital of the CustomerLEROI-WERELDS, Sara; STREUKENS, SandraProceedings PaperC1
112012Store Personality as a Source of Customer ValueWILLEMS, Kim; LEROI-WERELDS, Sara; STREUKENS, SandraProceedings PaperC2
122011Understanding effective complaint management in greater detail: Justice as a formative construct in a dual-sequence modelSTREUKENS, Sandra; Andreassen, Tor W.; Olsen, Line L.Proceedings PaperC2
132011A Comparison Of Commonly Used Methods For Measuring Customer Value: An Empirical StudyLEROI-WERELDS, Sara; STREUKENS, Sandra; SWINNEN, Gilbert; JANSSENS, WimProceedings PaperC2
142011A Machine Learning Approach To Analyzing Multi-Attribute Data: Development And Illustration Of The Ordeval AlgorithmSTREUKENS, Sandra; Robnik-Sikonja, Marko; VANHOOF, KoenProceedings PaperC2
152009Frontline employees’ personality traits: customer preferences and the homophily effectSTREUKENS, Sandra; Andreassen, Tor W.Proceedings PaperC1
162009The Effect of Mating Cues on Ad Preference from the Perspective of Evolutionary PsychologyFREDERICKX, Marieke; JANSSENS, Wim; STREUKENS, Sandra; GRAMMENS, Dieter; VYNCKE, PatrickProceedings PaperC2