DOUCE, Lieve

Full Name
DOUCE, Lieve
Email
lieve.douce@uhasselt.be
 
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Publications

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Type:  Proceedings Paper

Results 1-12 of 12 (Search time: 0.014 seconds).

Issue DateTitleContributor(s)TypeCat.
12023The Effect of Autonomous Sensory Meridian Response (ASMR) Ads on Consumer Reactions - AbstractDOUCE, LieveProceedings PaperC2
22022When Is Less More? Studying Bargain Effectiveness in Upscale Store EnvironmentsWILLEMS, Kim; DOUCE, Lieve; Chaudhuri, ArjunProceedings PaperC2
32022A Qualitative Research on the Effect of Visuals Triggering Different Sensations on Consumers’ Attention Towards and Preference for Instagram PostsDOUCE, LieveProceedings PaperC2
42022Shopping Online: The Interaction Effect of the Task at Hand and Crossmodally Congruent Background MusicDOUCE, Lieve; ADAMS, CarmenProceedings PaperC2
52022Is More Social Presence Always Better? Exploring Boundaries to Consumer Acceptance of RobotsWILLEMS, Kim; HOTTAT, Eline; LEROI-WERELDS, Sara; DOUCE, LieveProceedings PaperC2
62018Can a retail environment be simulated by photographs?PETERMANS, Ann; WILLEMS, Kim; DOUCE, Lieve; VAN CLEEMPOEL, KoenraadProceedings PaperC1
72017The Effect of Crossmodal Congruency Between Ambient Scent and the Store Environment on Consumer Reactions: An AbstractADAMS, Carmen; DOUCE, LieveProceedings PaperC1
82016The effect of crossmodal congruency between ambient scent and the store environment on consumer reactionsADAMS, Carmen; DOUCE, LieveProceedings PaperC1
92014Bargain effectiveness in differentiated store environments: When a good deal goes badDOUCE, Lieve; WILLEMS, Kim; JANSSENS, WimProceedings PaperC1
102014Bargain effectiveness in differentiated store environments: When a good deal goes badDOUCE, Lieve; WILLEMS, Kim; JANSSENS, WimProceedings PaperC1
112013Tasting the Smell: scent Experts' and Laymen's Evaluation of Product (In)congruityADAMS, Carmen; DOUCE, Lieve; JANSSENS, Wim; VANRIE, Jan; PETERMANS, AnnProceedings PaperC2
122012The effect of consciously and unconsciously perceived scent on desire for food products.DOUCE, Lieve; HEIJENS, Thomas; JANSSENS, WimProceedings PaperC2