DOUCE, Lieve

Full Name
DOUCE, Lieve
Email
lieve.douce@uhasselt.be
 
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Publications

Results 21-37 of 37 (Search time: 0.005 seconds).

Issue DateTitleContributor(s)TypeCat.
212017The Effect of Crossmodal Congruency Between Ambient Scent and the Store Environment on Consumer Reactions: An AbstractADAMS, Carmen; DOUCE, LieveProceedings PaperC1
222017What's in a scent? Meaning, shape, and sensorial concepts elicited by scentsADAMS, Carmen; DOUCE, LieveJournal ContributionA1
232016What to Diffuse in a Gender-Specific Store? The Effect of Male and Female Scents on Customer Value and BehaviorDOUCE, Lieve; JANSSENS, Wim; LEROI-WERELDS, Sara; STREUKENS, SandraJournal ContributionA1
242016The effect of crossmodal congruency between ambient scent and the store environment on consumer reactionsADAMS, Carmen; DOUCE, LieveProceedings PaperC1
252015Olfactory marketing: The role of ambient scents in a shopping experienceDOUCE, LieveTheses and DissertationsT1
262014Bargain effectiveness in differentiated store environments: When a good deal goes badDOUCE, Lieve; WILLEMS, Kim; JANSSENS, WimProceedings PaperC1
272014Bargain effectiveness in differentiated store environments: When a good deal goes badDOUCE, Lieve; WILLEMS, Kim; JANSSENS, WimProceedings PaperC1
282014Bargain effectiveness in differentiated store environments: When a good deal goes badDOUCE, Lieve; WILLEMS, Kim; JANSSENS, WimConference MaterialC2
292014Congruency of crossmodal correspondence between an ambient scent and a product packaging: the effect on packaging preferenceADAMS, Carmen; DOUCE, Lieve; JANSSENS, WimConference MaterialC2
302014Influencing consumer reactions towards a tidy versus a messy store using pleasant ambient scentsDOUCE, Lieve; JANSSENS, Wim; SWINNEN, Gilbert; VAN CLEEMPOEL, KoenraadJournal ContributionA1
312014Tasting the smell: Effects of ambient scent on scent experts' evaluations of (in)congruent food productsADAMS, Carmen; DOUCE, Lieve; JANSSENS, Wim; VANRIE, Jan; PETERMANS, AnnJournal ContributionA1
322013Unconsciously and Consciously Perceived Scent Effects on Desire for Food ProductsDOUCE, Lieve; HEIJENS, Thomas; JANSSENS, WimConference MaterialC2
332013Tasting the Smell: scent Experts' and Laymen's Evaluation of Product (In)congruityADAMS, Carmen; DOUCE, Lieve; JANSSENS, Wim; VANRIE, Jan; PETERMANS, AnnProceedings PaperC2
342013The Presence of a Pleasant Ambient Scent in a Fashion Store: The Moderating Role of Shopping Motivation and Affect IntensityDOUCE, Lieve; JANSSENS, WimJournal ContributionA1
352013Smelling the books: The effect of chocolate scent on purchase-related behavior in a bookstoreDOUCE, Lieve; Poels, Karolien; JANSSENS, Wim; De Backer, CharlotteJournal ContributionA1
362012De zoete geur van marketing. Hoe omgevingsgeuren consumentenreacties kunnen beïnvloeden.DOUCE, Lieve; JANSSENS, WimBook SectionB2
372012The effect of consciously and unconsciously perceived scent on desire for food products.DOUCE, Lieve; HEIJENS, Thomas; JANSSENS, WimProceedings PaperC2