Please use this identifier to cite or link to this item:
http://hdl.handle.net/1942/15554
Full metadata record
DC Field | Value | Language |
---|---|---|
dc.contributor.advisor | PAUWELS, Piet | - |
dc.contributor.author | Willam, Mats | - |
dc.date.accessioned | 2013-10-01T14:47:38Z | - |
dc.date.available | 2013-10-01T14:47:38Z | - |
dc.date.issued | 2013 | - |
dc.identifier.uri | http://hdl.handle.net/1942/15554 | - |
dc.description.abstract | Hereby, I upload my master's Dissertation for the fulfillment of the course master of Management - international Marketing strategy. In my Thesis I analyzed the effect of sports sponsorship on FMCG consumers' purchase intentions. Mats Willam | - |
dc.format.mimetype | Application/pdf | - |
dc.language | en | - |
dc.language.iso | en | - |
dc.publisher | UHasselt | - |
dc.title | Sports Sponsorship: An analysis of the influence of Sports Sponsorship on Purchase Intentions of FMCG Consumers | - |
dc.type | Theses and Dissertations | - |
local.format.pages | 0 | - |
local.bibliographicCitation.jcat | T2 | - |
dc.description.notes | Master of Management | - |
local.type.specified | Master thesis | - |
item.fulltext | With Fulltext | - |
item.contributor | Willam, Mats | - |
item.accessRights | Open Access | - |
item.fullcitation | Willam, Mats (2013) Sports Sponsorship: An analysis of the influence of Sports Sponsorship on Purchase Intentions of FMCG Consumers. | - |
Appears in Collections: | Master theses |
Files in This Item:
File | Description | Size | Format | |
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12331492012834.pdf | 1.86 MB | Adobe PDF | View/Open |
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