Please use this identifier to cite or link to this item: http://hdl.handle.net/1942/15554
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dc.contributor.advisorPAUWELS, Piet-
dc.contributor.authorWillam, Mats-
dc.date.accessioned2013-10-01T14:47:38Z-
dc.date.available2013-10-01T14:47:38Z-
dc.date.issued2013-
dc.identifier.urihttp://hdl.handle.net/1942/15554-
dc.description.abstractHereby, I upload my master's Dissertation for the fulfillment of the course master of Management - international Marketing strategy. In my Thesis I analyzed the effect of sports sponsorship on FMCG consumers' purchase intentions. Mats Willam-
dc.format.mimetypeApplication/pdf-
dc.languageen-
dc.language.isoen-
dc.publisherUHasselt-
dc.titleSports Sponsorship: An analysis of the influence of Sports Sponsorship on Purchase Intentions of FMCG Consumers-
dc.typeTheses and Dissertations-
local.format.pages0-
local.bibliographicCitation.jcatT2-
dc.description.notesMaster of Management-
local.type.specifiedMaster thesis-
item.accessRightsOpen Access-
item.fullcitationWillam, Mats (2013) Sports Sponsorship: An analysis of the influence of Sports Sponsorship on Purchase Intentions of FMCG Consumers.-
item.fulltextWith Fulltext-
item.contributorWillam, Mats-
Appears in Collections:Master theses
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