Please use this identifier to cite or link to this item: http://hdl.handle.net/1942/41228
Title: Bridging the Gap Between AI and Strategy. The Impact of Artificial Intelligence on Segmentation, Targeting and Positioning.
Authors: Smit, Thibeau
Advisors: PAUWELS, Pieter
Issue Date: 2023
Publisher: UHasselt
Notes: Master of Management-Strategy and Innovation Management
Document URI: http://hdl.handle.net/1942/41228
Category: T2
Type: Theses and Dissertations
Appears in Collections:Master theses

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