Please use this identifier to cite or link to this item: http://hdl.handle.net/1942/10573
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dc.contributor.authorSAMMOUR, George-
dc.contributor.authorDEPAIRE, Benoit-
dc.contributor.authorVANHOOF, Koen-
dc.contributor.authorWETS, Geert-
dc.date.accessioned2010-02-23T10:12:44Z-
dc.date.available2010-02-23T10:12:44Z-
dc.date.issued2009-
dc.identifier.citationJosé Cordeiro, Joaquim Filipe (Ed.) Proceedings of the 11th International Conference on Enterprise Information Systems. p. 89-94.-
dc.identifier.isbn978-989-8111-87-6-
dc.identifier.urihttp://hdl.handle.net/1942/10573-
dc.language.isoen-
dc.titleIdentifying homogenous customer segments for low risk email marketing experiments-
dc.typeProceedings Paper-
local.bibliographicCitation.authorsJosé Cordeiro, Joaquim Filipe-
local.bibliographicCitation.conferencenameICEIS 2009 - 11th International Conference on Enterprise Information Systems-
dc.bibliographicCitation.conferencenr11-
local.bibliographicCitation.conferenceplaceMilan, Italy, 6-10/05/2009-
dc.identifier.epage94-
dc.identifier.spage89-
local.bibliographicCitation.jcatC1-
local.type.refereedRefereed-
local.type.specifiedProceedings Paper-
dc.bibliographicCitation.oldjcatC2-
dc.identifier.urlhttp://www.informatik.uni-trier.de/~ley/db/conf/iceis/iceis2009-4.html-
local.bibliographicCitation.btitleProceedings of the 11th International Conference on Enterprise Information Systems-
item.fulltextNo Fulltext-
item.contributorSAMMOUR, George-
item.contributorDEPAIRE, Benoit-
item.contributorVANHOOF, Koen-
item.contributorWETS, Geert-
item.fullcitationSAMMOUR, George; DEPAIRE, Benoit; VANHOOF, Koen & WETS, Geert (2009) Identifying homogenous customer segments for low risk email marketing experiments. In: José Cordeiro, Joaquim Filipe (Ed.) Proceedings of the 11th International Conference on Enterprise Information Systems. p. 89-94..-
item.accessRightsClosed Access-
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