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http://hdl.handle.net/1942/15351| Title: | To LED or not to LED up a store | Authors: | QUARTIER, Katelijn | Issue Date: | 2013 | Source: | 12TH INTERNATIONAL AIC COLOUR CONGRESS, NEw Castle, 8-12 July 2013 | Abstract: | This presentation offers a wide talk about LED's and retail lighting. Questions like 'what might be its benefits regarding store experience', 'how do consumers experience LED-lit stores', 'is the use of coloured lighting in stores just a hype or is it a new condition' will be answered. Good and bad examples are used to illustrate the answers. | Keywords: | LED lighting; retail design, atmospherics | Document URI: | http://hdl.handle.net/1942/15351 | Category: | C2 | Type: | Conference Material |
| Appears in Collections: | Research publications |
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