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http://hdl.handle.net/1942/16961
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DC Field | Value | Language |
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dc.contributor.author | PETERMANS, Ann | - |
dc.contributor.author | Kent, Anthony | - |
dc.contributor.author | VAN CLEEMPOEL, Koenraad | - |
dc.date.accessioned | 2014-07-17T06:37:31Z | - |
dc.date.available | 2014-07-17T06:37:31Z | - |
dc.date.issued | 2014 | - |
dc.identifier.citation | JOURNAL OF BUSINESS RESEARCH, 67 (11), p. 2243-2249 | - |
dc.identifier.issn | 0148-2963 | - |
dc.identifier.uri | http://hdl.handle.net/1942/16961 | - |
dc.description.abstract | Researchers studying experiences in retail environments have typically focused their attention towards positivistically examining the influence of individual atmospheric variables upon customer behavior. In this respect photographs and video are common environmental simulation techniques. This approach concerns not only researchers active in consumer culture, but also interior architects and retail designers, working in a disciplinary tradition that maintains that interiors function as “Gestalt” environments, interacting with their users. In this paper, the authors aim to develop understanding of retail environments as sites of complex sensory experiences and the application of photo-elicitation as an interpretive research methodology concerning experiences in retail environments. The paper discusses the results of two exploratory studies within selected retail environments, and demonstrates the value of photo-elicitation in gaining insight into experiences in retail interiors. Photo-elicitation thus contributes new knowledge of the retail environment, and adds value to positivistic research approaches that have predominated in this field. | - |
dc.language.iso | en | - |
dc.rights | © 2014 Elsevier Inc. All rights reserved. | - |
dc.subject.other | photo-elicitation; retail design; retail interiors; customer experiences | - |
dc.title | Photo-elicitation: Using photographs to read retail interiors through consumers' eyes | - |
dc.type | Journal Contribution | - |
dc.identifier.epage | 2249 | - |
dc.identifier.issue | 11 | - |
dc.identifier.spage | 2243 | - |
dc.identifier.volume | 67 | - |
local.format.pages | 7 | - |
local.bibliographicCitation.jcat | A1 | - |
dc.description.notes | Petermans, A (reprint author),Hasselt Univ, Fac Architecture & Arts, Agoralaan Bldg E, B-3590 Diepenbeek, Belgium. ann.petermans@uhasselt.be; anthony.kent@ntu.ac.uk; koenraad.vancleempoel@uhasselt.be | - |
local.type.refereed | Refereed | - |
local.type.specified | Article | - |
dc.identifier.doi | 10.1016/j.jbusres.2014.06.012 | - |
dc.identifier.isi | 000341465700002 | - |
dc.identifier.url | http://authors.elsevier.com/a/1PWWaXj-j7Xgk | - |
item.fulltext | With Fulltext | - |
item.accessRights | Restricted Access | - |
item.fullcitation | PETERMANS, Ann; Kent, Anthony & VAN CLEEMPOEL, Koenraad (2014) Photo-elicitation: Using photographs to read retail interiors through consumers' eyes. In: JOURNAL OF BUSINESS RESEARCH, 67 (11), p. 2243-2249. | - |
item.validation | ecoom 2015 | - |
item.contributor | PETERMANS, Ann | - |
item.contributor | Kent, Anthony | - |
item.contributor | VAN CLEEMPOEL, Koenraad | - |
crisitem.journal.issn | 0148-2963 | - |
crisitem.journal.eissn | 1873-7978 | - |
Appears in Collections: | Research publications |
Files in This Item:
File | Description | Size | Format | |
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Photo-elicitation - final version.pdf Restricted Access | Published version | 939.46 kB | Adobe PDF | View/Open Request a copy |
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