Please use this identifier to cite or link to this item:
http://hdl.handle.net/1942/27894| Title: | Appreciating and judging independent retailers' blended concepts | Authors: | MADSEN, Signe PETERMANS, Ann |
Issue Date: | 2018 | Publisher: | UHasselt | Source: | Quartier, K.; Petermans, Ann; Melewar, T.C. (Ed.). Proceedings of the 4th International Colloquium on Design, Branding and Marketing. Experience and value creation in design, branding and marketing, UHasselt,p. 147-154 | Keywords: | retail design; cross channel; aesthetic judgement; material anchors; blended concepts; design parameters | Document URI: | http://hdl.handle.net/1942/27894 | ISBN: | 9789089130693 | Category: | C1 | Type: | Proceedings Paper | Validations: | vabb 2021 |
| Appears in Collections: | Research publications |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| PDFsam_Conference proceedings_final & complete - Madsen & Petermans_1.pdf Restricted Access | Published version | 173.24 kB | Adobe PDF | View/Open Request a copy |
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