Please use this identifier to cite or link to this item: http://hdl.handle.net/1942/32567
Title: PRODUCT AFFINITY SEGMENTATION OF MULTICHANNEL GROCERY SHOPPERS APPLYING COMMUNITY DETECTION
Authors: VANHOOF, Koen 
Frasquet, Marta
FUENTES HERRERA, Ivett 
Issue Date: 2020
Source: Proceedings 5th Colloquium on European Research in Retailing (CERR20202), p. 74 -81
Document URI: http://hdl.handle.net/1942/32567
ISBN: 978-84-09-23403-5
Category: C1
Type: Proceedings Paper
Appears in Collections:Research publications

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