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http://hdl.handle.net/1942/38410Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.advisor | VAN RIEL, Allard | |
| dc.contributor.author | Zhang, Lin | |
| dc.date.accessioned | 2022-09-26T08:20:10Z | - |
| dc.date.available | 2022-09-26T08:20:10Z | - |
| dc.date.issued | 2022 | |
| dc.identifier.uri | http://hdl.handle.net/1942/38410 | - |
| dc.format.mimetype | Application/pdf | |
| dc.language | en | |
| dc.publisher | UHasselt | |
| dc.title | Should an eco-friendly brand logo really be green? The influence of different color combinations on perceived brand eco-friendliness | |
| dc.type | Theses and Dissertations | |
| local.bibliographicCitation.jcat | T2 | |
| dc.description.notes | Master of Management-International Marketing Strategy | |
| local.type.specified | Master thesis | |
| item.accessRights | Open Access | - |
| item.contributor | Zhang, Lin | - |
| item.fulltext | With Fulltext | - |
| item.fullcitation | Zhang, Lin (2022) Should an eco-friendly brand logo really be green? The influence of different color combinations on perceived brand eco-friendliness. | - |
| Appears in Collections: | Master theses | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| b4a85030-c2c0-429c-8870-5030c6546421.pdf | 2.2 MB | Adobe PDF | View/Open |
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