Please use this identifier to cite or link to this item: http://hdl.handle.net/1942/46399
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dc.contributor.authorBERKHOUT, Constant-
dc.contributor.authorQUARTIER, Katelijn-
dc.date.accessioned2025-07-23T14:07:09Z-
dc.date.available2025-07-23T14:07:09Z-
dc.date.issued2025-
dc.date.submitted2025-07-09T08:38:57Z-
dc.identifier.citationBerkhout, C. and Quartier, K. (2025), “Co-creation with Consumers in Retail Design” in Jafari, H., Brusset, X., Frasquet, M., Teller, C., Kotzab, H. (Ed.s), Colloquium on European Research in Retailing (CERR) 2025: Transformation in Retail: Human Centric Innovation, Jönköping University, Sweden, pp.199-203.-
dc.identifier.isbnISB978-91-989295-3-9N-
dc.identifier.urihttp://hdl.handle.net/1942/46399-
dc.description.abstractRetail design literature suggests a passive, limited role for consumers in which they are part of the analytical phase in the beginning of the retail design process (Paik and Lee, 2021, Servais et al., 2021). Among all stakeholders, retail designers pay least attention to consumers and their influence diminishes during the process (Münster and Haug, 2017). These findings contrast with the broader design and marketing literature, which portrays consumers as active and connected participants (Prahalad and Ramaswamy, 2004, Sanders and Stappers, 2008).-
dc.language.isoen-
dc.publisherJönköping University-
dc.rights– 2025– Jönköping University, Jönköping, Sweden,-
dc.subject.otherCo-creation-
dc.subject.otherRetail Design Process-
dc.subject.otherParticipation Ladder-
dc.subject.otherConsumer-centricity-
dc.titleCo-creation with Consumers in Retail Design-
dc.typeProceedings Paper-
dc.relation.edition9-
local.bibliographicCitation.authorsJafari, H., Brusset, X., Frasquet, M., Teller, C., Kotzab, H. (Ed.s)-
local.bibliographicCitation.conferencedate2525, June 26-27-
local.bibliographicCitation.conferencenameColloquium on European Research in Retailing (CERR) 2025: Transformation in Retail: Human Centric Innovation-
local.bibliographicCitation.conferenceplaceJönköping University, Sweden-
dc.identifier.epage203-
dc.identifier.spage199-
local.bibliographicCitation.jcatC1-
local.publisher.placeJönköping, Sweden-
local.type.refereedRefereed-
local.type.specifiedProceedings Paper-
dc.identifier.urlhttps://cerr.sciencesconf.org/data/Book_of_abstracts_CERR_2025.pdf-
local.provider.typePdf-
local.bibliographicCitation.btitleBook of abstracts: 9th Colloqium on Eropean Research in Retailing-
local.uhasselt.internationalno-
item.accessRightsRestricted Access-
item.contributorBERKHOUT, Constant-
item.contributorQUARTIER, Katelijn-
item.fullcitationBERKHOUT, Constant & QUARTIER, Katelijn (2025) Co-creation with Consumers in Retail Design. In: Berkhout, C. and Quartier, K. (2025), “Co-creation with Consumers in Retail Design” in Jafari, H., Brusset, X., Frasquet, M., Teller, C., Kotzab, H. (Ed.s), Colloquium on European Research in Retailing (CERR) 2025: Transformation in Retail: Human Centric Innovation, Jönköping University, Sweden, pp.199-203..-
item.fulltextWith Fulltext-
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