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http://hdl.handle.net/1942/5762
Title: | Attribute importance: assessing nonlinear patterns of factors contributing to customer satisfaction | Authors: | VANHOOF, Koen SWINNEN, Gilbert |
Issue Date: | 1996 | Publisher: | Latimer ESOMAR 1996 | Source: | Research methodologies for the new marketing, p.160 - 171 | Document URI: | http://hdl.handle.net/1942/5762 | Type: | Journal Contribution |
Appears in Collections: | Research publications |
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