Please use this identifier to cite or link to this item: http://hdl.handle.net/1942/6308
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dc.contributor.authorMATTHYSSENS, Paul-
dc.contributor.authorWursten, H.-
dc.date.accessioned2007-12-20T16:06:52Z-
dc.date.available2007-12-20T16:06:52Z-
dc.date.issued2003-
dc.identifier.citationRugimbana, Robert & Nwankwo, Sonny (Ed.) Cross-cultural marketing, p. 242-256.-
dc.identifier.isbn1-86152-801-9-
dc.identifier.urihttp://hdl.handle.net/1942/6308-
dc.language.isoen-
dc.publisherThomson Learning-
dc.titleInternal marketing-
dc.typeBook Section-
local.bibliographicCitation.authorsRugimbana, Robert-
local.bibliographicCitation.authorsNwankwo, Sonny-
dc.identifier.epage256-
dc.identifier.spage242-
local.bibliographicCitation.jcatB2-
local.type.specifiedBook Section-
dc.bibliographicCitation.oldjcatB2-
local.bibliographicCitation.btitleCross-cultural marketing-
item.fullcitationMATTHYSSENS, Paul & Wursten, H. (2003) Internal marketing. In: Rugimbana, Robert & Nwankwo, Sonny (Ed.) Cross-cultural marketing, p. 242-256..-
item.fulltextNo Fulltext-
item.accessRightsClosed Access-
item.contributorMATTHYSSENS, Paul-
item.contributorWursten, H.-
Appears in Collections:Research publications
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