LEROI-WERELDS, Sara

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Full Name
LEROI-WERELDS, Sara
Email
sara.leroiwerelds@uhasselt.be
 
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Publications


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Type:  Proceedings Paper
Date Issued:  [2011 TO 2019]
Author:  Van Vaerenbergh, Yves

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Issue DateTitleContributor(s)TypeCat.
12015Does communicating the customer's resource integrating role improve or diminish advertising effectiveness?LEROI-WERELDS, Sara; STREUKENS, Sandra; Van Vaerenbergh, YvesProceedings PaperC2