LEROI-WERELDS, Sara

Full Name
LEROI-WERELDS, Sara
Email
sara.leroiwerelds@uhasselt.be
 
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Publications

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Type:  Book Section

Results 1-4 of 4 (Search time: 0.005 seconds).

Issue DateTitleContributor(s)TypeCat.
12021Conceptualising Customer Value in Physical Retail: A Marketing PerspectiveLEROI-WERELDS, SaraBook SectionB2
22019Boosting customer engagement through gamification: A customer engagement marketing approachSTREUKENS, Sandra; VAN RIEL, Allard; NOVIKOVA, Daria; LEROI-WERELDS, SaraBook SectionB2
32017Value Creation in Alliance Ecosystems: Insights from MarketingLEROI-WERELDS, Sara; POP, Oana; ROIJAKKERS, NadineBook SectionB1
42017Dealing with Nonlinearity in Importance-Performance Map Analysis (IPMA): An Integrative Framework in a PLS-SEM ContextSTREUKENS, Sandra; LEROI-WERELDS, Sara; WILLEMS, KimBook SectionB2