WILLEMS, Kim

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WILLEMS, Kim
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kim.willems@uhasselt.be
 
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Author:  BRENGMAN, Malaika
Author:  van de Sanden, Stephanie
Date Issued:  2016

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Issue DateTitleContributor(s)TypeCat.
12016In-Store Proximity Marketing: Experimenting with Digital Point-of-Sales Communicationvan de Sanden, Stephanie; WILLEMS, Kim; BRENGMAN, MalaikaProceedings PaperC1