WILLEMS, Kim

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WILLEMS, Kim
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kim.willems@uhasselt.be
 
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Publications

Results 1-20 of 79 (Search time: 0.003 seconds).

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Issue DateTitleContributor(s)TypeCat.
12025Enhancing the Well-Being of Older Adults Through Augmented Reality: A Systematic Literature Review and Future Research AgendaCaro, Ceyssens; Nanouk, Verhulst; WILLEMS, KimJournal ContributionA1
22025Unpacking preferences for surprise subscription boxes-A Kano-based study of present, former, and non-usersVan Droogenbroeck, Ellen; WILLEMS, KimJournal ContributionA1
32025Augmenting the reality of decision-making: Comparing and combining product experiences’ influence on choice difficulty and mental imageryVEN, Maaike; DOUCE, Lieve; WILLEMS, Kim; RADEMAKERS, Felitsa; BRENGMAN, Malaika; Loupiac, PhilippineJournal ContributionA1
42024Understanding the Impact of Automatic and Deliberate Mental Haptic Imagery on Consumer Touch Perception in E-commerce EnvironmentsDOUCE, Lieve; Rademakers, Felitsa; WILLEMS, KimConference MaterialC2
52024The use of implicit measures in service research: Why, how, when and what is the way forward?Verhulst, Nanouk; Slabbinck, Hendrik; WILLEMS, Kim; BRENGMAN, MalaikaJournal ContributionA1
62024Enhancing Online Shopping Experience: The Effect of Deliberate vs. Automatic Haptic Imagery in Consumer Reactions: An AbstractDOUCE, Lieve; WILLEMS, Kim; RADEMAKERS, FelitsaConference MaterialC2
72024Visualizing choices: Assessing augmented reality's influence on choice difficulty across maximizers and satisficersVEN, Maaike; RADEMAKERS, Felitsa; DOUCE, Lieve; WILLEMS, Kim; BRENGMAN, Malaika; Loupiac, PhilippineProceedings PaperC2
82023Frontline employee expectations on working with physical robots in retailingWILLEMS, Kim; Verhulst, Nanouk; De Gauquier, Laurens; BRENGMAN, MalaikaJournal ContributionA1
92022Brand personality appeal in retailing: Comparing fashion- and grocery retailingWILLEMS, KimJournal ContributionA1
102022Bargain effectiveness in differentiated store environments: The role of store affect, processing fluency, and store familiarityDOUCE, Lieve; WILLEMS, Kim; Chaudhuri, ArjunJournal ContributionA1
112022When Is Less More? Studying Bargain Effectiveness in Upscale Store EnvironmentsWILLEMS, Kim; DOUCE, Lieve; Chaudhuri, ArjunProceedings PaperC2
122022Is More Social Presence Always Better? Exploring Boundaries to Consumer Acceptance of RobotsWILLEMS, Kim; HOTTAT, Eline; LEROI-WERELDS, Sara; DOUCE, LieveProceedings PaperC2
132022How customers motive attributions impact intentions to use an interactive kiosk in-storevan de Sanden, Stephanie; WILLEMS, Kim; BRENGMAN, MalaikaJournal ContributionA1
142022Customer Engagement in Multi-Sensory Virtual Reality Advertising: The Effect of Sound and Scent CongruenceBRENGMAN, Malaika; WILLEMS, Kim; De Gauquier, LaurensJournal ContributionA1
152021In or out? A field observational study on the placement of entertaining robots in retailingDe Gauquier, L; BRENGMAN, Malaika; WILLEMS, Kim; Cao, HL; Vanderborght, BramJournal ContributionA1
162021Can a retail environment be simulated by photographs?WILLEMS, Kim; DOUCE, Lieve; PETERMANS, AnnJournal ContributionA1
172021Environmental Simulation Techniques in Retailing: A Review from a Store Atmospheric and Customer Experience PerspectivePETERMANS, Ann; DOUCE, Lieve; WILLEMS, KimBook SectionB2
182019In-store location-based marketing with beacons: from inflated expectations to smart use in retailingvan de Sanden, Stephanie; WILLEMS, Kim; BRENGMAN, MalaikaJournal ContributionA1
192019The impact of representation media on customer engagement in tourism marketing among millennialsWILLEMS, Kim; BRENGMAN, Malaika; Van Kerrebroeck, HelenaJournal ContributionA1
202019Winkelen we binnenkort met robots?BRENGMAN, Malaika; De Gauquier, Laurens; Van de Sanden, Stephanie; WILLEMS, KimBook SectionB2
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