DOUCE, Lieve

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DOUCE, Lieve
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lieve.douce@uhasselt.be
 
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Publications

Results 1-20 of 44 (Search time: 0.023 seconds).

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Issue DateTitleContributor(s)TypeCat.
12025Immersive Art Exhibitions: Sensory Intensity Effects on Visitor Satisfaction via Visitor Attention and Visitor ExperienceLUO, Dan; DOUCE, Lieve; Nys, KarinJournal ContributionA1
22025Augmenting the reality of decision-making: Comparing and combining product experiences' influence on choice difficulty and mental imageryVEN, Maaike; DOUCE, Lieve; WILLEMS, Kim; RADEMAKERS, Felitsa; BRENGMAN, Malaika; Loupiac, PhilippineJournal ContributionA1
32025Technology-Enabled Personalization in Brick-And-Mortar Retail: Employee and Customer effects & Human-Enabled Personalization moderationKUIJPERS, Louise-Marie; DOUCE, Lieve; ADAMS, CarmenProceedings PaperC1
42024Understanding the Impact of Automatic and Deliberate Mental Haptic Imagery on Consumer Touch Perception in E-commerce EnvironmentsDOUCE, Lieve; Rademakers, Felitsa; WILLEMS, KimConference MaterialC2
52024Enhancing Online Shopping Experience: The Effect of Deliberate vs. Automatic Haptic Imagery in Consumer Reactions: An AbstractDOUCE, Lieve; WILLEMS, Kim; RADEMAKERS, FelitsaConference MaterialC2
62024Multisensory museum experience: an integrative view and future research directionsLUO, Dan; DOUCE, Lieve; Nys, KarinJournal ContributionA1
72024Visualizing choices: Assessing augmented reality's influence on choice difficulty across maximizers and satisficersVEN, Maaike; RADEMAKERS, Felitsa; DOUCE, Lieve; WILLEMS, Kim; BRENGMAN, Malaika; Loupiac, PhilippineProceedings PaperC2
82023The Effect of Autonomous Sensory Meridian Response (ASMR) Ads on Consumer ReactionsDOUCE, LieveConference MaterialC2
92023Multisensory cues effect: do visitors react differently in a traditional versus an immersive exhibition?LUO, Dan; DOUCE, Lieve; Nys, KarinConference MaterialC2
102023The Effect of Autonomous Sensory Meridian Response (ASMR) Ads on Consumer Reactions - AbstractDOUCE, LieveProceedings PaperC2
112022Retail atmospherics: Crossmodal congruency between atmospheric cues and the overall store environmentDOUCE, Lieve; Adams, CarmenConference MaterialC2
122022Atmospherics in retail: The effect of multisensory congruity between light and scent via multiple versus single sensory attributes on consumer reactionsDOUCE, LieveConference MaterialC2
132022A Qualitative Research on the Effect of Visuals Triggering Different Sensations on Consumers’ Attention Towards and Preference for Instagram PostsDOUCE, LieveProceedings PaperC2
142022Shopping Online: The Interaction Effect of the Task at Hand and Crossmodally Congruent Background MusicDOUCE, Lieve; ADAMS, CarmenProceedings PaperC2
152022When Is Less More? Studying Bargain Effectiveness in Upscale Store EnvironmentsWILLEMS, Kim; DOUCE, Lieve; Chaudhuri, ArjunProceedings PaperC2
162022Is More Social Presence Always Better? Exploring Boundaries to Consumer Acceptance of RobotsWILLEMS, Kim; HOTTAT, Eline; LEROI-WERELDS, Sara; DOUCE, LieveProceedings PaperC2
172022Crossmodal congruency between background music and the online store environment: The moderating role of shopping goalsDOUCE, Lieve; ADAMS, Carmen; Petit, Olivia; Nijholt, AntonConference MaterialC2
182022Editorial: Online sensory experiences: Consumer reactions to triggering multiple senses by using psychological techniques and sensory-enabling technologiesDOUCE, Lieve; ADAMS, Carmen; Petit, Olivia; Nijholt, AntonJournal ContributionA2
192022Bargain effectiveness in differentiated store environments: The role of store affect, processing fluency, and store familiarityDOUCE, Lieve; WILLEMS, Kim; Chaudhuri, ArjunJournal ContributionA1
202022Crossmodal Congruency Between Background Music and the Online Store Environment: The Moderating Role of Shopping GoalsDOUCE, Lieve; ADAMS, Carmen; Petit, Olivia; Nijholt, AntonJournal ContributionA1
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