DOUCE, Lieve

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DOUCE, Lieve
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lieve.douce@uhasselt.be
 
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Publications

Results 1-20 of 42 (Search time: 0.005 seconds).

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Issue DateTitleContributor(s)TypeCat.
12025Augmenting the reality of decision-making: Comparing and combining product experiences’ influence on choice difficulty and mental imageryVEN, Maaike; DOUCE, Lieve; WILLEMS, Kim; RADEMAKERS, Felitsa; BRENGMAN, Malaika; Loupiac, PhilippineJournal ContributionA1
22024Understanding the Impact of Automatic and Deliberate Mental Haptic Imagery on Consumer Touch Perception in E-commerce EnvironmentsDOUCE, Lieve; Rademakers, Felitsa; WILLEMS, KimConference MaterialC2
32024Multisensory museum experience: an integrative view and future research directionsLUO, Dan; DOUCE, Lieve; Nys, KarinJournal ContributionA1
42024Enhancing Online Shopping Experience: The Effect of Deliberate vs. Automatic Haptic Imagery in Consumer Reactions: An AbstractDOUCE, Lieve; WILLEMS, Kim; RADEMAKERS, FelitsaConference MaterialC2
52024Visualizing choices: Assessing augmented reality's influence on choice difficulty across maximizers and satisficersVEN, Maaike; RADEMAKERS, Felitsa; DOUCE, Lieve; WILLEMS, Kim; BRENGMAN, Malaika; Loupiac, PhilippineProceedings PaperC2
62023The Effect of Autonomous Sensory Meridian Response (ASMR) Ads on Consumer ReactionsDOUCE, LieveConference MaterialC2
72023The Effect of Autonomous Sensory Meridian Response (ASMR) Ads on Consumer Reactions - AbstractDOUCE, LieveProceedings PaperC2
82023Multisensory cues effect: do visitors react differently in a traditional versus an immersive exhibition?LUO, Dan; DOUCE, Lieve; Nys, KarinConference MaterialC2
92022Retail atmospherics: Crossmodal congruency between atmospheric cues and the overall store environmentDOUCE, Lieve; Adams, CarmenConference MaterialC2
102022Atmospherics in retail: The effect of multisensory congruity between light and scent via multiple versus single sensory attributes on consumer reactionsDOUCE, LieveConference MaterialC2
112022Bargain effectiveness in differentiated store environments: The role of store affect, processing fluency, and store familiarityDOUCE, Lieve; WILLEMS, Kim; Chaudhuri, ArjunJournal ContributionA1
122022A Qualitative Research on the Effect of Visuals Triggering Different Sensations on Consumers’ Attention Towards and Preference for Instagram PostsDOUCE, LieveProceedings PaperC2
132022Shopping Online: The Interaction Effect of the Task at Hand and Crossmodally Congruent Background MusicDOUCE, Lieve; ADAMS, CarmenProceedings PaperC2
142022When Is Less More? Studying Bargain Effectiveness in Upscale Store EnvironmentsWILLEMS, Kim; DOUCE, Lieve; Chaudhuri, ArjunProceedings PaperC2
152022Is More Social Presence Always Better? Exploring Boundaries to Consumer Acceptance of RobotsWILLEMS, Kim; HOTTAT, Eline; LEROI-WERELDS, Sara; DOUCE, LieveProceedings PaperC2
162022Crossmodal Congruency Between Background Music and the Online Store Environment: The Moderating Role of Shopping GoalsDOUCE, Lieve; ADAMS, Carmen; Petit, Olivia; Nijholt, AntonJournal ContributionA1
172022The Effect of High, Partial, and Low Multisensory Congruity between Light and Scent on Consumer Evaluations and Approach BehaviorDOUCE, LieveJournal ContributionA1
182022Crossmodal congruency between background music and the online store environment: The moderating role of shopping goalsDOUCE, Lieve; ADAMS, Carmen; Petit, Olivia; Nijholt, AntonConference MaterialC2
192022Editorial: Online sensory experiences: Consumer reactions to triggering multiple senses by using psychological techniques and sensory-enabling technologiesDOUCE, Lieve; ADAMS, Carmen; Petit, Olivia; Nijholt, AntonJournal ContributionA2
202021Can a retail environment be simulated by photographs?WILLEMS, Kim; DOUCE, Lieve; PETERMANS, AnnJournal ContributionA1
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