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http://hdl.handle.net/1942/14514| Title: | De zoete geur van marketing. Hoe omgevingsgeuren consumentenreacties kunnen beïnvloeden. | Authors: | DOUCE, Lieve JANSSENS, Wim |
Issue Date: | 2012 | Publisher: | Stichting Marketing | Source: | Duyck, Rik; Van Tilborgh, Cyriel (Ed.). Annuaire Marketing Jaarboek 2012, p. 89-95 | Document URI: | http://hdl.handle.net/1942/14514 | ISBN: | 9789491171048 | Category: | B2 | Type: | Book Section |
| Appears in Collections: | Research publications |
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