Please use this identifier to cite or link to this item:
http://hdl.handle.net/1942/5991| Title: | Strategic alliances in perspective: management process and research questions | Authors: | MATTHYSSENS, Paul VAN GILS, Anita Hyman, M. |
Issue Date: | 1994 | Publisher: | S.l. Southwestern Marketing Association 1994 | Source: | Advances in marketing, p.89 - 97 | Document URI: | http://hdl.handle.net/1942/5991 | Type: | Journal Contribution |
| Appears in Collections: | Research publications |
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