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http://hdl.handle.net/1942/6900
Title: | Identifying latent dissatisfied customers using association rules in customer satisfaction studies | Authors: | BLOEMER, Johanna BRIJS, Tom SWINNEN, Gilbert VANHOOF, Koen |
Issue Date: | 1998 | Publisher: | Berlin 1998 | Source: | Proceedings of the ESOMAR-Conference. p. 71-92. | Document URI: | http://hdl.handle.net/1942/6900 | Type: | Proceedings Paper |
Appears in Collections: | Research publications |
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