BRENGMAN, Malaika

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Full Name
BRENGMAN, Malaika
Email
malaika.brengman@uhasselt.be
 
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Publications

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Date Issued:  [2010 TO 2016]

Results 1-13 of 13 (Search time: 0.004 seconds).

Issue DateTitleContributor(s)TypeCat.
12016When brands come to life: Experimental research on the vividness effect of virtual reality in transformational marketing communicationsVan Kerrebroeck, Helena; BRENGMAN, Malaika; WILLEMS, KimProceedings PaperC2
22016In-Store Proximity Marketing: Experimenting with Digital Point-of-Sales Communicationvan de Sanden, Stephanie; WILLEMS, Kim; BRENGMAN, MalaikaProceedings PaperC1
32016Touching the void: Sensory-enabling technologies in online retailingVan Kerrebroeck, Helena; WILLEMS, Kim; BRENGMAN, MalaikaProceedings PaperC2
42016Measuring Facebook addiction among adults: Validating the Bergen Facebook addiction scale in a non-student sampleSteenackers, Kathy; Cassidy, Bryan; BRENGMAN, Malaika; WILLEMS, KimJournal ContributionM
52015Virtual worlds in real life: Opportunities in retailingVan Kerrebroeck, Helena; BRENGMAN, Malaika; WILLEMS, KimConference MaterialC2
62012Store personality impression formation: Comparing grocery and fashion retailingBRENGMAN, Malaika; WILLEMS, Kim; Mikolacjzak - De Grauwe, KalinaWorking PaperR2
72012From Armani to Zara: Impression formation based on fashion store patronageWILLEMS, Kim; JANSSENS, Wim; SWINNEN, Gilbert; BRENGMAN, Malaika; STREUKENS, Sandra; VANCAUTEREN, MarkJournal ContributionA1
82012The impact of in-store greenery on customersBRENGMAN, Malaika; WILLEMS, Kim; Joye, YannickJournal ContributionA1
92011The Processing of Threat Appeals in the Prevention of Obesity: Weighing the Weight IssueWauters, Birgit; BRENGMAN, Malaika; JANSSENS, WimJournal ContributionA1
102011Fashion store personality: Scale development and relation to self-congruity theoryWILLEMS, Kim; SWINNEN, Gilbert; BRENGMAN, Malaika; JANSSENS, WimJournal ContributionA1
112010The effects of urban retail greenery on consumer experience: Reviewing the evidence from a restorative perspectiveJoye, Yannick; WILLEMS, Kim; BRENGMAN, Malaika; Wolf, KathleenJournal ContributionA1
122010From Armani to Zara: Impression Formation Based on Fashion Store PatronageWILLEMS, Kim; JANSSENS, Wim; SWINNEN, Gilbert; BRENGMAN, Malaika; STREUKENS, Sandra; VANCAUTEREN, MarkConference MaterialC2
132010Fashion Store Personality: Scale Development and Relation to Self-Congruity TheoryWILLEMS, Kim; SWINNEN, Gilbert; JANSSENS, Wim; BRENGMAN, MalaikaConference MaterialC2