BRENGMAN, Malaika

Full Name
BRENGMAN, Malaika
Email
malaika.brengman@uhasselt.be
 
Loading... 5 0 5 0 false
Loading... 6 0 5 0 false

Publications

Results 61-65 of 65 (Search time: 0.002 seconds).

Issue DateTitleContributor(s)TypeCat.
612003The impact of color in the store environmentBRENGMAN, Malaika; Geuens, M.Proceedings PaperC2
622002An exploratory study on grocery shopping motivationsGeuens, M.; BRENGMAN, Malaika; s' Jegers, R.Book SectionB3
632001The impact of consumer characteristics and campaign related factors on brand confusion in print advertisingBRENGMAN, Malaika; Geuens, Maggie; de Pelsmacker, PatrickJournal ContributionA1
641999The determining factors of brand confusion in print advertisingBRENGMAN, Malaika; Geuens, M.; de Pelsmacker, P.Proceedings Paper
651999Consumer characteristics and brand confusionBRENGMAN, Malaika; Geuens, M.; de Pelsmacker, P.Proceedings Paper