BRENGMAN, Malaika

Full Name
BRENGMAN, Malaika
Email
malaika.brengman@uhasselt.be
 
Loading... 5 0 5 0 false
Loading... 6 0 5 0 false

Publications

Results 41-56 of 56 (Search time: 0.003 seconds).

Issue DateTitleContributor(s)TypeCat.
412004Case: POP in the C-store, the case of Red BullBRENGMAN, MalaikaBook SectionB2
22004The four dimensional impact of color on shoppers' emotionsBRENGMAN, Malaika; Geuens, M.Journal ContributionA2
32004Case: Jealous as AxeBRENGMAN, MalaikaBook SectionB2
42004Kleur in de winkelinrichting: een stille verleider...BRENGMAN, MalaikaJournal ContributionA3
52004Developing a typology of airport shoppersGeuens, M; Vantomme, D; BRENGMAN, MalaikaJournal ContributionA1
62003Zeg het met kleur! De impact van kleur in de winkelinrichting op de consumentBRENGMAN, MalaikaBook SectionB3
72003De invloed van kleur in de winkelomgeving op de consument, benaderd vanuit de omgevingspsychologieBRENGMAN, MalaikaJournal ContributionA3
82003Capturing the image of second-hand stores: investigating the underlying image dimensionsBRENGMAN, Malaika; Geuens, M.; Faseur, T.Proceedings PaperC2
92003KBG@Media: ik niet! Wordt u door reclame beïnvloed?BRENGMAN, MalaikaJournal ContributionA3
102003The impact of color in the store environmentBRENGMAN, Malaika; Geuens, M.Proceedings PaperC2
112003Profiling Internet users based on their propensity to adopt online shoppingBRENGMAN, Malaika; Geuens, M.Proceedings PaperC2
122003Food retailing, now and in the future: a consumer perspectiveGeuens, M.; BRENGMAN, Malaika; s' Jegers, R.Journal ContributionA1
132002An exploratory study on grocery shopping motivationsGeuens, M.; BRENGMAN, Malaika; s' Jegers, R.Book SectionB3
142001The impact of consumer characteristics and campaign related factors on brand confusion in print advertisingBRENGMAN, Malaika; Geuens, Maggie; de Pelsmacker, PatrickJournal ContributionA1
151999The determining factors of brand confusion in print advertisingBRENGMAN, Malaika; Geuens, M.; de Pelsmacker, P.Proceedings Paper
161999Consumer characteristics and brand confusionBRENGMAN, Malaika; Geuens, M.; de Pelsmacker, P.Proceedings Paper