BRENGMAN, Malaika

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Full Name
BRENGMAN, Malaika
Email
malaika.brengman@uhasselt.be
 
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Publications

Results 21-40 of 56 (Search time: 0.004 seconds).

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Issue DateTitleContributor(s)TypeCat.
212010Fashion Store Personality: Scale Development and Relation to Self-Congruity TheoryWILLEMS, Kim; SWINNEN, Gilbert; JANSSENS, Wim; BRENGMAN, MalaikaConference MaterialC2
222010From Armani to Zara: Impression Formation Based on Fashion Store PatronageWILLEMS, Kim; JANSSENS, Wim; SWINNEN, Gilbert; BRENGMAN, Malaika; STREUKENS, Sandra; VANCAUTEREN, MarkConference MaterialC2
232010The effects of urban retail greenery on consumer experience: Reviewing the evidence from a restorative perspectiveJoye, Yannick; WILLEMS, Kim; BRENGMAN, Malaika; Wolf, KathleenJournal ContributionA1
242009The impact of in-store vegetation: The moderating role of store complexityBRENGMAN, Malaika; WILLEMS, Kim; Joye, YannickConference MaterialC2
252009The moderating role of environmental complexity on the impact of vegetation in the store environmentBRENGMAN, Malaika; WILLEMS, Kim; JOYE, YannickProceedings PaperC2
262009Determinants of fashion store personality. A consumer perspectiveBRENGMAN, Malaika; WILLEMS, KimJournal ContributionA1
272008Determinants of fashion store personality. A consumer perspectiveBRENGMAN, Malaika; WILLEMS, KimProceedings PaperC1
282008Is green really the colour of money? A conceptual inquiry into the effects of greenery on the consumer experienceJOYE, Yannick; WILLEMS, Kim; BRENGMAN, MalaikaProceedings PaperC2
292008Determining fashion store personality dimensions: An exploratory study based on repertory grid data and grounded theoryBRENGMAN, Malaika; WILLEMS, KimProceedings PaperC2
302005Customer relationship management systems research: voids in the current literaturePAULISSEN, Kristel; MILIS, Koen; BRENGMAN, MalaikaConference MaterialC2
312005Assessing the impact of colour in the store environment: an environmental psychology approachBRENGMAN, Malaika; Geuens, M.Proceedings PaperC2
322005Case: Direct marketing bij Tesco: "Join the club"BRENGMAN, MalaikaBook SectionB2
332005Case: Het Axe-effectBRENGMAN, MalaikaBook SectionB2
342005Case: POP in de c-store - het geval Red BullBRENGMAN, MalaikaBook SectionB2
352005Interview: KleurBRENGMAN, Malaika; Steeman, P.Journal ContributionA3
362005Customer relationship management research: voids in the current literaturePAULISSEN, Kristel; BRENGMAN, Malaika; MILIS, Koen; GOFFIN, IlseProceedings PaperC2
372005Segmenting Internet shoppers based on their Web-usage-related lifestyle: a cross-cultural validationBRENGMAN, Malaika; Geuens, M; Weijters, B; Smith, SM; Swinyard, WRJournal ContributionA1
382004The four dimensional impact of color on shoppers' emotionsBRENGMAN, Malaika; Geuens, M.Journal ContributionA2
392004Case: Jealous as AxeBRENGMAN, MalaikaBook SectionB2
402004Case: Direct marketing at Tesco: "Join the club ..."BRENGMAN, MalaikaBook SectionB2
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