SWINNEN, Gilbert

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SWINNEN, Gilbert
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gilbert.swinnen@uhasselt.be
 
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Publications

Results 21-40 of 76 (Search time: 0.022 seconds).

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Issue DateTitleContributor(s)TypeCat.
212013A marketing view of the customer value: Customer lifetime value and customer equityEstrella-Ramon, A. M.; Sanchez-Perez, M.; SWINNEN, Gilbert; VANHOOF, KoenJournal ContributionA1
222012Buyers and e-negotiations: which impact does the communication mode have on results, tactics and behaviour at the negotiation table?FAES, Wouter; SWINNEN, GilbertProceedings PaperC1
232012Retailing in Belgium: A managerial perspectiveWILLEMS, Kim; SWINNEN, GilbertBook SectionB2
242012From Armani to Zara: Impression formation based on fashion store patronageWILLEMS, Kim; JANSSENS, Wim; SWINNEN, Gilbert; BRENGMAN, Malaika; STREUKENS, Sandra; VANCAUTEREN, MarkJournal ContributionA1
252012Determining potential locations for biomass valorization using a macro screening approachVAN DAEL, Miet; VAN PASSEL, Steven; Pelkmans, Luc; Guisson, Ruben; SWINNEN, Gilbert; SCHREURS, EloiJournal ContributionA1
262011An Analysis of Sequences of Tactics and Communication Exchanges used by Buyers in Negotiation Role PlaysSWINNEN, Gilbert; FAES, WouterProceedings PaperC1
272011Am I cheap? Testing the role of store personality and self-congruity in discount retailingWILLEMS, Kim; SWINNEN, GilbertConference MaterialC2
282011Crossing Over Gender Borders in Purchasing Negotiations, An Interdisciplinary Approach: Communication Patterns, Objectives and OutcomesSNELLINX, Ria; FAES, Wouter; SWINNEN, GilbertBook SectionB2
292011A Comparison Of Commonly Used Methods For Measuring Customer Value: An Empirical StudyLEROI-WERELDS, Sara; STREUKENS, Sandra; SWINNEN, Gilbert; JANSSENS, WimProceedings PaperC2
302011Fashion store personality: Scale development and relation to self-congruity theoryWILLEMS, Kim; SWINNEN, Gilbert; BRENGMAN, Malaika; JANSSENS, WimJournal ContributionA1
312011Am I cheap? Testing the role of store personality and self-congruity in discount retailingWILLEMS, Kim; SWINNEN, GilbertJournal ContributionA1
322010Growing from local to global, or not? An empirical testing of global sourcing's dominating stage model view.QUINTENS, Lieven; SWINNEN, Gilbert; FAES, WouterConference MaterialC2
332010Fashion Store Personality: Scale Development and Relation to Self-Congruity TheoryWILLEMS, Kim; SWINNEN, Gilbert; JANSSENS, Wim; BRENGMAN, MalaikaConference MaterialC2
342010From Armani to Zara: Impression Formation Based on Fashion Store PatronageWILLEMS, Kim; JANSSENS, Wim; SWINNEN, Gilbert; BRENGMAN, Malaika; STREUKENS, Sandra; VANCAUTEREN, MarkConference MaterialC2
352010Gender Influences on purchasing negotiation objectives, outcomes and communication patternsFAES, Wouter; SWINNEN, Gilbert; SNELLINX, RiaJournal ContributionA1
362009Gender Influences on Purchasing Negotiation Objectives, Outcomes and Communication PatternsFAES, Wouter; SWINNEN, Gilbert; SNELLINX, RiaProceedings PaperC2
372008From successful differentiation in retailing to store equityWILLEMS, Kim; SWINNEN, GilbertProceedings PaperC2
382007Loyalty cards: facts for fiction? - The usefulness of loyalty card data to forecast consumer decisions using a Poisson-Binomial hierarchical Bayes modelGÁZQUEZ ABAD, J.C.; SWINNEN, Gilbert; SÁNCHEZ-PÉREZ, M.; BRIJS, TomConference MaterialC2
392007Measurement equivalence in the conduct of a global organizational survey across countries in six cultural regionsDe Beuckelaer, Alain; Lievens, Filip; SWINNEN, GilbertJournal ContributionA1
402006¿Es útil para los minoristas la información que se puede extraer de las tarjetas de lealtad?: Un análisis empírico basado en un enfoque mixto Binomial-PoissonGázquez, A; Sánchez-Pérez, M; BRIJS, Tom; SWINNEN, GilbertProceedings PaperC1
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