BRENGMAN, Malaika

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Full Name
BRENGMAN, Malaika
Email
malaika.brengman@uhasselt.be
 
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Publications

Results 41-60 of 65 (Search time: 0.002 seconds).

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Issue DateTitleContributor(s)TypeCat.
412005Interview: KleurBRENGMAN, Malaika; Steeman, P.Journal ContributionA3
422005Case: Het Axe-effectBRENGMAN, MalaikaBook SectionB2
432005Assessing the impact of colour in the store environment: an environmental psychology approachBRENGMAN, Malaika; Geuens, M.Proceedings PaperC2
442005Customer relationship management research: voids in the current literaturePAULISSEN, Kristel; BRENGMAN, Malaika; MILIS, Koen; GOFFIN, IlseProceedings PaperC2
452005Customer relationship management systems research: voids in the current literaturePAULISSEN, Kristel; MILIS, Koen; BRENGMAN, MalaikaConference MaterialC2
462005Segmenting Internet shoppers based on their Web-usage-related lifestyle: a cross-cultural validationBRENGMAN, Malaika; Geuens, M; Weijters, B; Smith, SM; Swinyard, WRJournal ContributionA1
472004Regiomarketing voor Limburg: theoretische overwegingen en eerste aanzetBRENGMAN, Malaika; FAES, Wouter; MATTHYSSENS, PaulBook SectionB2
482004Kleur in de winkelinrichting: een stille verleider...BRENGMAN, MalaikaJournal ContributionA3
492004Case: POP in the C-store, the case of Red BullBRENGMAN, MalaikaBook SectionB2
502004Het oog wil ook wat: bijdrage aan het artikel "Koop mij!" door Els VerweireBRENGMAN, MalaikaJournal ContributionA3
512004Case: Direct marketing at Tesco: "Join the club ..."BRENGMAN, MalaikaBook SectionB2
522004The four dimensional impact of color on shoppers' emotionsBRENGMAN, Malaika; Geuens, M.Journal ContributionA2
532004Case: Jealous as AxeBRENGMAN, MalaikaBook SectionB2
542004Developing a typology of airport shoppersGeuens, M; Vantomme, D; BRENGMAN, MalaikaJournal ContributionA1
552003Food retailing, now and in the future: a consumer perspectiveGeuens, M.; BRENGMAN, Malaika; s' Jegers, R.Journal ContributionA1
562003Zeg het met kleur! De impact van kleur in de winkelinrichting op de consumentBRENGMAN, MalaikaBook SectionB3
572003Capturing the image of second-hand stores: investigating the underlying image dimensionsBRENGMAN, Malaika; Geuens, M.; Faseur, T.Proceedings PaperC2
582003KBG@Media: ik niet! Wordt u door reclame beïnvloed?BRENGMAN, MalaikaJournal ContributionA3
592003Profiling Internet users based on their propensity to adopt online shoppingBRENGMAN, Malaika; Geuens, M.Proceedings PaperC2
602003De invloed van kleur in de winkelomgeving op de consument, benaderd vanuit de omgevingspsychologieBRENGMAN, MalaikaJournal ContributionA3
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