LEROI-WERELDS, Sara

Full Name
LEROI-WERELDS, Sara
Email
sara.leroiwerelds@uhasselt.be
 
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Publications

Results 30-47 of 47 (Search time: 0.005 seconds).

Issue DateTitleContributor(s)TypeCat.
302015Does communicating the customer's resource integrating role improve or diminish advertising effectiveness?LEROI-WERELDS, Sara; STREUKENS, Sandra; Van Vaerenbergh, YvesProceedings PaperC2
312015Going beyond the service exchange: Investigating an engagement platform for customer learningLEROI-WERELDS, Sara; STREUKENS, SandraProceedings PaperC2
322014The effect of co-production process and outcome on customer evaluative judgmentsMERKEN, Anne; STREUKENS, Sandra; LEROI-WERELDS, SaraProceedings PaperC1
332014The Value of the Supermarket: a Cross-Retail Format Study of Holbrook’s TypologyWILLEMS, Kim; LEROI-WERELDS, Sara; SWINNEN, GilbertProceedings PaperC1
342014Assessing the value of commonly used methods for measuring customer value: a multi-setting empirical studyLEROI-WERELDS, Sara; STREUKENS, Sandra; Brady, Michael K.; SWINNEN, GilbertJournal ContributionA1
352014Creating service value: a cross-retail format study of Holbrook’s typologyWILLEMS, Kim; LEROI-WERELDS, Sara; SWINNEN, GilbertProceedings PaperC1
362013To Participate or Not Participate. Exploring the Perceived Value of Co-productionMERKEN, Anne; STREUKENS, Sandra; LEROI-WERELDS, SaraProceedings PaperC1
372013Communicating value from a service dominant logic perspective: the explicitness of the customer's resource integrating role in advertisingLEROI-WERELDS, Sara; STREUKENS, Sandra; MERKEN, Anne; JANSSENS, WimProceedings PaperC1
382013Toward a Better Understanding of Customer Value: Empirical Studies from a Service-Dominant Logic PerspectiveLEROI-WERELDS, SaraTheses and DissertationsT1
392012Value Co-Creation and the Psychological Capital of the CustomerLEROI-WERELDS, Sara; STREUKENS, SandraProceedings PaperC1
402012The Psychological Capital of the Customer: A Positive Resource for Encouraging Customer ParticipationLEROI-WERELDS, Sara; STREUKENS, SandraConference MaterialC2
412012Exploring the Customer Value of Co-CreationMERKEN, Anne; STREUKENS, Sandra; LEROI-WERELDS, SaraConference MaterialC2
422012Customer Value : From Measurement to Creation and CommunicationLEROI-WERELDS, SaraConference MaterialC2
432012Store personality as a source of customer valueWILLEMS, Kim; LEROI-WERELDS, Sara; STREUKENS, SandraWorking PaperR2
442012Store Personality as a Source of Customer ValueWILLEMS, Kim; LEROI-WERELDS, Sara; STREUKENS, SandraProceedings PaperC2
452011A Comparison Of Commonly Used Methods For Measuring Customer Value: An Empirical StudyLEROI-WERELDS, Sara; STREUKENS, Sandra; SWINNEN, Gilbert; JANSSENS, WimProceedings PaperC2
462011Customer value measurementLEROI-WERELDS, Sara; STREUKENS, SandraResearch ReportR2
472008'Customer Value': bepaling en meting van het conceptLEROI-WERELDS, SaraTheses and DissertationsT2