DOUCE, Lieve

Full Name
DOUCE, Lieve
Email
lieve.douce@uhasselt.be
 
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Publications

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Internal UHasselt:  DOUCE, Lieve

Results 21-39 of 39 (Search time: 0.007 seconds).

Issue DateTitleContributor(s)TypeCat.
212019Online Sensory Marketing: The Crossmodal Effect Of Background Music And The Look And Feel Of A Webshop On Consumer ReactionsADAMS, Carmen; DOUCE, LieveConference MaterialC2
222018Can a retail environment be simulated by photographs?PETERMANS, Ann; WILLEMS, Kim; DOUCE, Lieve; VAN CLEEMPOEL, KoenraadProceedings PaperC1
232017The Effect of Crossmodal Congruency Between Ambient Scent and the Store Environment on Consumer Reactions: An AbstractADAMS, Carmen; DOUCE, LieveProceedings PaperC1
242017What's in a scent? Meaning, shape, and sensorial concepts elicited by scentsADAMS, Carmen; DOUCE, LieveJournal ContributionA1
252016What to Diffuse in a Gender-Specific Store? The Effect of Male and Female Scents on Customer Value and BehaviorDOUCE, Lieve; JANSSENS, Wim; LEROI-WERELDS, Sara; STREUKENS, SandraJournal ContributionA1
262016The effect of crossmodal congruency between ambient scent and the store environment on consumer reactionsADAMS, Carmen; DOUCE, LieveProceedings PaperC1
272015Olfactory marketing: The role of ambient scents in a shopping experienceDOUCE, LieveTheses and DissertationsT1
282014Bargain effectiveness in differentiated store environments: When a good deal goes badDOUCE, Lieve; WILLEMS, Kim; JANSSENS, WimProceedings PaperC1
292014Bargain effectiveness in differentiated store environments: When a good deal goes badDOUCE, Lieve; WILLEMS, Kim; JANSSENS, WimProceedings PaperC1
302014Bargain effectiveness in differentiated store environments: When a good deal goes badDOUCE, Lieve; WILLEMS, Kim; JANSSENS, WimConference MaterialC2
312014Congruency of crossmodal correspondence between an ambient scent and a product packaging: the effect on packaging preferenceADAMS, Carmen; DOUCE, Lieve; JANSSENS, WimConference MaterialC2
322014Influencing consumer reactions towards a tidy versus a messy store using pleasant ambient scentsDOUCE, Lieve; JANSSENS, Wim; SWINNEN, Gilbert; VAN CLEEMPOEL, KoenraadJournal ContributionA1
332014Tasting the smell: Effects of ambient scent on scent experts' evaluations of (in)congruent food productsADAMS, Carmen; DOUCE, Lieve; JANSSENS, Wim; VANRIE, Jan; PETERMANS, AnnJournal ContributionA1
342013Unconsciously and Consciously Perceived Scent Effects on Desire for Food ProductsDOUCE, Lieve; HEIJENS, Thomas; JANSSENS, WimConference MaterialC2
352013Tasting the Smell: scent Experts' and Laymen's Evaluation of Product (In)congruityADAMS, Carmen; DOUCE, Lieve; JANSSENS, Wim; VANRIE, Jan; PETERMANS, AnnProceedings PaperC2
362013The Presence of a Pleasant Ambient Scent in a Fashion Store: The Moderating Role of Shopping Motivation and Affect IntensityDOUCE, Lieve; JANSSENS, WimJournal ContributionA1
372013Smelling the books: The effect of chocolate scent on purchase-related behavior in a bookstoreDOUCE, Lieve; Poels, Karolien; JANSSENS, Wim; De Backer, CharlotteJournal ContributionA1
382012De zoete geur van marketing. Hoe omgevingsgeuren consumentenreacties kunnen beïnvloeden.DOUCE, Lieve; JANSSENS, WimBook SectionB2
392012The effect of consciously and unconsciously perceived scent on desire for food products.DOUCE, Lieve; HEIJENS, Thomas; JANSSENS, WimProceedings PaperC2